PPC Optimization Engine

Make changes that maximize the impact of your ad spend

Our optimization engine makes it easier to take actions that move performance forward, while stripping away recurring and repetitive work. Optimize one account or apply changes across many, all in a few clicks.

All the flexibility you need to run accounts your way

Whether you prefer automation or hands-on management, our platform gives you complete control. Run more efficient campaigns on a leaner budget, launch new ads and campaigns faster, and make quick edits without needing to open the ads interface directly.

AdsOptima Express

Fix Products with empty Image Link
Fix Impression Share Lost Due To Budget
More Traffic for Converting Keywords
Increase Impression Share Converting Target ROAS

Account Level Placement Exclusion

Potential Wasted Spend = $191.89
http://example.com
Cost: $45.67
Clicks: 23
http://sample.org
Cost: $67.89
Clicks: 34
http://test.net
Cost: $78.33
Clicks: 41

Intelligent Bid Management

Optimize your bids across demographics, devices, and time periods with AI-powered insights that maximize ROI while maintaining your budget constraints.

Demographic Bid Adjustments

Performance Analysis (Last 90 Days)

Age RangeCurrent BidSuggestedClicksCTRConv. Rate
25-340.00%-5.00%130.00%0.00%
35-440.00%-5.00%478.25%0.00%
45-540.00%-5.00%657.80%0.00%
55-640.00%5.00%10610.15%0.00%
65+0.00%10.00%11112.35%0.00%

Data-Driven Insights

AI analyzes 90-day performance data to identify optimal bid adjustments for each demographic segment.

Smart Recommendations

Get actionable bid suggestions based on CTR, conversion rates, and historical performance patterns.

Budget Optimization

Automatically adjust bids to maximize ROI while staying within your daily and monthly budget limits.

Unlock Hidden Opportunities

Discover underperforming campaigns and identify high-potential keywords with our advanced performance analysis and predictive modeling capabilities.

ROAS Improvement

+47%

Average improvement across optimized campaigns

Top Performers
Summer Sale Campaign+89%
Brand Awareness+67%

Cost Reduction

-23%

Average cost per conversion reduction

Savings This Month
$12,847
Across 15 campaigns

Conversion Lift

+34%

Average conversion rate improvement

New Conversions
+1,247
vs. last month

Campaign Performance Trends

$45.2K
Total Spend
+12% vs last period
2.4K
Conversions
+18% vs last period
5.2%
Conv. Rate
+0.8% vs last period
$18.83
Cost per Conv.
-5% vs last period
Performance over time showing steady improvement

Powerful Rule-Based Automation

Set up intelligent automation rules that work 24/7 to optimize your campaigns based on real-time performance data and your business objectives.

Ad Copies with Decline in CTR (30 Days)

IF (Conditions)

Ad state: enabled
CTR comparison: Preceding 30 days ≥ 1.3x Recent 30 days
Minimum CTR: Preceding 30 days > 0

THEN (Actions)

Apply Label: Declining CTR - Refresh Ad Copies
Include in report: Yes
24
Rules Active
156
Actions Taken
$8.2K
Savings Generated

Lightning Fast Execution

Rules execute in real-time, ensuring your campaigns are always optimized for maximum performance.

Smart Safeguards

Built-in safety measures prevent over-optimization and ensure changes align with your business goals.

Comprehensive Analytics

Track the impact of your automation rules with detailed performance metrics and ROI analysis.

AI-Powered Predictive Analytics

Leverage machine learning algorithms to predict campaign performance, identify trends, and make data-driven decisions before your competitors.

Predictive Performance Dashboard

Next 7 Days
+23%
Expected CTR
Next 7 Days
+18%
Expected Conv.

AI Recommendations

Increase budget for "Summer Sale" campaign
95% confidence - Expected +34% ROI
Pause underperforming keywords
87% confidence - Save $2.1K monthly
Test new ad copy variations
78% confidence - Expected +12% CTR

Predictive Modeling

Our AI analyzes historical data and market trends to predict future performance with up to 95% accuracy.

Real-Time Learning

The system continuously learns from new data, improving predictions and recommendations over time.

Competitive Intelligence

Stay ahead of the competition with insights into market trends and competitor performance patterns.

Your data security is our top priority

No changes without your approval, ever

Every optimization action requires your explicit approval before implementation.

Full data encryption and GDPR compliance

Enterprise-grade security with end-to-end encryption and full regulatory compliance.

No ad platform access to account data

Your data stays private and secure, never shared with third-party platforms.

Ready to transform your PPC performance?

Join thousands of advertisers who have already optimized their campaigns and achieved remarkable results with our platform.